How to Load CRM & DMS Data Sources into LinkOne

LinkOne ingests your customer and sales data from CRM and DMS systems to build audiences, power reporting, and support UID2-based activation.

Once connected, LinkOne keeps your data fresh automatically and uses it across Audiences, Verified Sales, Path to Purchase, and programmatic targeting.

This guide explains how to connect your CRM/DMS and begin syncing your customer data.

Supported Systems

LinkOne supports integrations with most automotive CRMs and DMS platforms, including:

• CDK
• DealerSocket
• Elead
• DriveCentric
• Reynolds & Reynolds
• Tekion
• VinSolutions
• And custom / flat-file / API-based feeds

If your platform is not listed, LinkOne can still ingest data through custom secure uploads or automated pipelines.

1. Open the Data Sources Page

1. Log in to LinkOne.